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Home > Meltwater > Learn How to Use KPIs to Measure the Value of Your Marketing Programs
 

Learn How to Use KPIs to Measure the Value of Your Marketing Programs

Webinar Published By: Meltwater
Meltwater
Published:  Apr 13, 2016
Type:  Webinar

Picture a world where everyone on your marketing team has the information they need to be successful. Each team member uses KPIs to set ambitious but achievable goals—and everyone knows exactly where their programs stand.

This world is no longer a fantasy—it’s as real as the screen in front of you. Take a journey with us to unlock the gates and let the data come streaming through.

During this webinar, we’ll present an overview of data-centric marketing, including:

  • KPIs for Comms, Digital, and Customer Marketing Specialists
  • Tools you can use to measure these KPIs
  • Techniques for reporting performance and success in meaningful, visually engaging ways



Tags : 
data management, business practices, marketing, public relations, communications