Professional sports at all levels, from the minors to the billion-dollar major leagues, need to harness cloud and analytics to improve revenues, engage and interact with fans, increase attendance, and truly transform a teamís operations. But when youíre using outdated marketing and sales solutions, gaining data-driven insights that drive better decisions can be a huge challenge. What can sports organizations do to succeed the age of digital marketing?
Read this white paper to get an in-depth look at the benefits of embracing a digital business model, and find out how sports teams of all types can use cloud service providers with digital marketing and analytics tools to gain a competitive edge on the marketing playing field.
You will learn:
How to find the right analytics platform and combine it with the best digital strategies in order to engage fans, optimize sales and increase revenue
Why the cloud means that even sports franchises with legacy systems can take advantage of new tools without significant upfront investments
Ways to identify new opportunities for revenue before, during, and after a sporting event
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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