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Managing a large Facebook Page (500,000+ Fans) comes with a unique set of challenges. While it’s great to have a large audience - it provides fantastic opportunities to generate high ROI from social - an audience of such scale can be difficult to manage. This report provides essential tips for admins of large Pages, offering practical advice on how to combat the challenges of catering to a large audience.
It includes tips on how to optimize and boost your content to reach the best possible audience, how to scale your social customer care to handle a high volume of Fan posts and questions, setting up the right internal workflow for managing a large Facebook page effectively, and explains the metrics you need to track to better understand your community.
