Discover the fundamental impact UGC is having on brands, and how it can help to drive audience acquisition, boost engagement and optimise commerce. Research suggests consumers trust and are influenced by this type of content more than expensively commissioned branded content. So, what should marketers do?
This infographic illustrates the power of the user generated content and the 4 main ways this can work for your brand.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
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