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Home > Monetate > The Truth About Real-Time Marketing

The Truth About Real-Time Marketing

White Paper Published By: Monetate
Published:  Sep 30, 2014
Type:  White Paper
Length:  36 pages

Real-time marketing is one of those buzzwords that sounds good. But, when you ask someone what it means, you get a pretty fuzzy answer. 

So, we decided to clarify that answer with exclusive research, produced in association with Econsultancy, that provides a snapshot of the real-time marketing landscape in 2014. Inside this report, you’ll learn how to leverage best real-time marketing practices to drive better customer experiences and increased revenue.

Highlights of the report include: 

  • More than 50% respondents say they need to interact with customers more quickly.
  • 29% of respondents are not engaging in any type of real-time marketing.
  • 85% of respondents say it is fundamental, significant or important to their future business success to provide experiences that are responsive to customers based on real-time, in-the-moment behaviors.

Get your copy of The Truth About Real-Time Marketing today, and learn how leading marketers are using specific data points to personalize messages and product offerings across all channels and devices.

Tags : 
real-time marketing, exclusive research, marketing landscape, personalized messages