Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
Home > join.me > Effective Mobile Engagement
 

Effective Mobile Engagement

White Paper Published By: join.me
join.me
Published:  Sep 22, 2014
Type:  White Paper
Length:  24 pages

The widespread adoption of both smartphones and tablets, coupled with their constant connection to social media outlets, has shifted the customer/business balance of power squarely to the consumer. Because of this phenomenon, “mobile engagement” today, looks much different than it should. One of the hopes of this research effort, over time, is to empower businesses to better understand mobile engagement so that they might embrace it, optimize it, and build competitive advantage from its superlative execution.

This report is the result of a survey from nearly 6,00 correspondants and provides the answer to some important questions on mobile engagement.

Download this paper to learn more. 



Tags :