More than ever, customers are turning to their mobile devices to browse, shop, and research. This increase in usage puts pressure on marketers to create effective mobile moments. In Re-Engineer Your Business For Mobile Moments, Forrester takes you through the mobile mind shift and gives you four effective steps to rise up to the challenge of these critical mobile moments.
Read the Forrester report to learn how to:
- Identify mobile moments
- Design mobile engagements
- Engineer your platforms and processes for mobile
- Monitor mobile performance and improve outcomes