For many companies, their first foray into mobile was creating a stripped down, non-responsive version of the company website for mobile phones with poor web browsers, and proudly proclaiming they had an enterprise mobile strategy. We all might sheepishly laugh at that bit of naiveté now, but who among us truly understood just how transformative mobile was going to become to the customer journey, and therefore to our businesses?
This study distils some of the most important aspects of mobile marketing optimisation into a single report, and gives you some insights and ammunition to help overcome any roadblocks you are encountering on your journey to becoming a more mobile-friendly business.
Download this report to help your business on its mobile journey.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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