Digital marketers spend $50 billion dollars a year getting consumers to say “YES” to their product and services. And yet, despite that dramatic investment in achieving online success, as an industry we have accepted a painfully low threshold for performance – conversion rates that average two percent or less. The reason is simple – the average consumer’s web experience remains static and irrelevant. Digital marketers have been focused on creating personalized experiences for their more engaged customers – certainly a smart thing to do, but it overlooks the importance of engaging new customers visiting your site with the promise of becoming a loyal customer themselves. It’s time to implement a real-time marketing solution. With Evergage, marketing and customer success managers can respond to what online visitors are doing – even when they arrive anonymously. Our solution makes Big Data immediately actionable, making it easy for you to understand your visitors and give them a relevant, personalized experience that will ultimately increase your website conversions.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
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