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Home > IBM > Point Defiance Zoo and Aquarium
 

Point Defiance Zoo and Aquarium

Case Study Published By: IBM
IBM
Published:  Feb 10, 2014
Type:  Case Study
Length:  6 pages

Working with BrightStar Partners, an Avnet Services company, and IBM, the PDZA team has developed a new analytics solution that combines real-time weather data with ticket sales and attendance information to help forecast visitor numbers much more accurately than ever before.



Tags : 
ibm, brightstar, business analytics, software, ibm cognos business intelligence, data management, data warehousing, operational efficiency, customer service, insights, data delivery, marketing, customer analytics, mobile solutions, email, social media, software development, it management