For a growing number of consumers, social media is the preferred means of gathering product information and interacting with companies. Therefore, it is critical that organizations implement effective social media programs as soon as possible.
This paper provides a six step roadmap that organizations can leverage in order to:
Address product and service problems before they become widespread
Respond more quickly to customer inquiries and their cries for help
Increase customer satisfaction, loyalty and market share
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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