Collecting data to build rich customer profiles is an essential step in interactive cross-channel marketing that drives revenue and loyalty. As customers become more connected across more channels, including mobile and social, marketers need to be able to collect that data to understand these “Generation C” consumers in order to carry on a meaningful conversation.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
102-108 Clifton Street
London EC2A 4HW