Social marketing using online communities creates mutual value for your brand and your customers. Online communities deliver better customer experiences through deeper online engagement. They help customers connect with their peers and your brand in a more meaningful way than is possible with social networks like Facebook, Twitter and Pinterest. And, your brand gets a lot in return:
- Higher sales
- Positive word of mouth
- New ideas
- Improvements in customer loyalty
Flip through this eBook to see examples from 10 leading brands that are using online communities for social marketing and doing it right.