Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
Home > IBM > Capitalizing on Mobile Moments for Smarter Commerce
 

Capitalizing on Mobile Moments for Smarter Commerce

White Paper Published By: IBM
IBM
Published:  May 07, 2013
Type:  White Paper
Length:  12 pages

"Building game-changing mobile apps—from vision to execution

The proliferation of mobile devices, from smartphones to tablets, is empowering customers all over the world. Now, they expect to engage with enterprises and brands on their terms. In order to get closer to customers and boost productivity, many companies are now investing in apps, with varying results. Read the paper to see why it pays to have an innovative, sound mobile app strategy in place—before looking to build compelling systems of engagement."



Tags : 
mobile, capitalizing, smarter commerce, customers, productivity, innovative