Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

Home > Act-On > Deep Dive - The New Rules of Digital Engagement

Deep Dive - The New Rules of Digital Engagement

White Paper Published By: Act-On
Published:  Mar 20, 2013
Type:  White Paper
Length:  10 pages

Gleanster Research analyzed marketing performance in 2012, and determined Top Performers (the top quartile) by 12-month changes in revenue, lead-to-sales ratio, and number-of-customers growth. Top Performers have markedly different strategies from Everyone Else; this paper tells you what they are and how you can incorporate winning tactics into your own marketing mix.

Tags : 
deep dive, rules of engagement, rules of digital engagement, new rules, act on, 2013 marketing plan