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Home > Act-On > Deep Dive - The New Rules of Digital Engagement
 

Deep Dive - The New Rules of Digital Engagement

White Paper Published By: Act-On
Act-On
Published:  Mar 20, 2013
Type:  White Paper
Length:  10 pages

Gleanster Research analyzed marketing performance in 2012, and determined Top Performers (the top quartile) by 12-month changes in revenue, lead-to-sales ratio, and number-of-customers growth. Top Performers have markedly different strategies from Everyone Else; this paper tells you what they are and how you can incorporate winning tactics into your own marketing mix.



Tags : 
deep dive, rules of engagement, rules of digital engagement, new rules, act on, 2013 marketing plan