For many B2B marketers, IVR (interactive voice response) is now an integral piece of their demand generation campaigns. How are they using inbound and outbound IVR to generate and qualify phone leads? Would IVR help your lead gen efforts? Find out in this white paper.
Learn the new IVR strategies today’s B2B marketers use to:
Generate high-quality phone leads for sales
Improve attendance at marketing events
Upsell and cross-sell new products and services
Qualify inbound phone leads before passing to sales reps
Nurture leads to move them faster down the lead funnel
Is generating high-quality phone leads important to your marketing efforts? Learn how to better generate, qualify, and nurture inbound sales calls using IVR.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
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