Today companies are striving to provide a more customer-centric experience. Being able to understand and predict customer behavior can help forge a lasting, profitable relationship between customers and your company. The insights that make this possible are hiding in big data-and you can find them. Read the study "Analytics: The real-world use of big data," conducted by the IBM« Institute for Business Value and the Sa´d Business School at the University of Oxford. In it you'll see how over 1,100 business and IT professionals from 95 countries are maximizing the potential of big data. Share this informative study with your colleagues.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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