Your customers are interacting with you on social networks, but how effectively are you using social media to connect with those consumers on your brand website? Social media has made it possible to connect with consumers in meaningful ways online. But measurable return on investment comes from harnessing social media to improve site traffic, conversions and customer intelligence.
This paper explores best practices and real-world examples of integrating social media on your website to drive ROI by leveraging tools such as:
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
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