Forrester reports that 40% of CMOs say increasing their tech savvy is their top 2012 goal. Driving the trend: sales mobility. As complex product companies look to build sales opportunities they're using mobile platforms (iPads and Smartphones) to demo products anywhere, anytime. But the question is, who's developing the dynamic content that's exciting prospects and accelerating sales?
This white paper will discuss how mobile marketing tools can...
Allow access to virtual products for sales presentations anywhere, anytime, at a moment's notice
Provide consistent product demonstrations on mobile sales presentation tools like iPads, iPhones and laptops
Quickly engage prospects in the buying process while increasing knowledge retention
Convey core differentiation without a physical product present
Personalize experiences to put the customer in the "driver's seat"
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
102-108 Clifton Street
London EC2A 4HW