In this case study you will find out how iKnowtion helped a highly successful dot-com brand leverage its customer information assets to understand the broad range of customers attracted to its product offering, as well as how to evaluate each customer's future value potential.
Download the case study to learn:
Ways to determine who among your customer base is capable of making repeat purchases
Methods for estimating the value and future revenue each customer could generate
How to determine whether geography would play a role in the products customers purchase
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
102-108 Clifton Street
London EC2A 4HW