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Home > SAP > How to Achieve a Great- and Profitable- Customer Experience
 

How to Achieve a Great- and Profitable- Customer Experience

White Paper Published By: SAP
SAP
Published:  Apr 14, 2011
Type:  White Paper
Length:  12 pages

A research report from Business Week on a global survey of executives on Customer Experience; 80% of respondents rate CE as a strategic priority but the majority believe that their company does a poor job at delivering a good customer experience.  We will be publishing 4 reports based on this survey as well as interviews with key analysts, influencers and Customers.  Here is the first report which you can download and forward to your sales team and customers.



Tags : 
customer experience management, bloomberg businessweek, bbrs, relationship management, customer segmentation, customer retention